I haven’t done this in awhile, and thought today might be an appropriate time to do so. My Etsy shop has quite a bit of new feedback on it, but I just wanted to share one in particular that I really love: As Amy says, there was a funny back-story behind this. Amy’s from the [...]
New Feedback and Sydney Trip
on January 25, 2011 in Behind The Scenes, Christmas, Feedback/Reviews, Gift Tags, Marketing
New Shop Policies
on August 28, 2010 in Custom Orders, Marketing
As mentioned in a previous post, I have learned so much in my 8 months of running Paper Exploits, and in a bid to serve you lovelies better, I’ve updated my Shop Policies. Look out for new information on shipping and handling, custom orders, and rush orders :] I’ve noticed that the lack of formatting [...]
The Hidden Process Behind Paper Exploits
on July 14, 2010 in Behind The Scenes, Envelopes, Marketing, Random
Happy Monday everybody! I have been a little bit quiet online this past week, mostly because I have been frantically attempting to balance the myriad of activities that are going on in ‘real’ life at the moment. One of those things is creating new paper goodness for the Paper Exploits Etsy shop! I wish I [...]
Paying Bloggers for Coverage
on July 1, 2010 in Marketing, Random
As some of you might know, my brother, Daryl, who can be found at UniqueFrequency, blogs about all things social media. One of his recent posts caught my eye awhile ago, and I re-tweeted it on my Twitter account. I thought it’d be valuable to link it up here too, since a few people have [...]
Using Business Cards Effectively
on June 30, 2010 in Booths/Fairs, Marketing, Random
Awhile back I created new business/name/calling cards for Paper Exploits. I went with something crafty-looking to reflect the handmade nature of my shop. Scalloped edges, textured paper, a little touch of colour, with words going round in a circle. Compare the Paper Exploits card with a more standard/conventional business card: While I think they work [...]
About Kelly Tay
Apart from being the one-woman show behind Paper Exploits, Kelly is also a financial journalist by day. She read English Literature at the National University of Singapore, where she graduated with First Class Honours. In addition to both her full-time jobs, Kelly volunteers to teach English at the local prison, performs salsa at various national and international events, and often lusts after vintage typewriters she cannot afford. She is contactable at Kelly [at] PaperExploits [dot] com.
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Meet the Senior- My New Old Royal Signet Senior Typewriter
April 25, 2010
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Upcoming Booth Preview: Vintage Pinwheels
September 16, 2010
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Olympia Cursive Script Typewriter
March 22, 2011
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Preview: The Packaging Collection
July 23, 2010
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Tech girl and awkward owl bookmark
December 15, 2011
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K+A Christmas Playlist 2011
December 12, 2011
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He likes them houses
December 7, 2011
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Post-surgery update, and thank you cards!
December 7, 2011
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